The Story of Airwaves
It all started in early 2009. This was a rough year for me. I had always been interested in business but at this point, most of my ideas had been a bit of a failure. I was extremely depressed at that time because I had a degree and still no great work experience. At the same time, I had a really difficult breakup with a girl who I was dating for many years. I felt weak, powerless and extremely let down. On the positive side, I knew that the relationship had been stopping my creative side and so I was happy to have a chance to fully chase my dreams. I wasn’t sure what I wanted to do, but I knew I wanted to have my own business and it had to be music related. I’d also tried a business that turned out to be hard of the environment, so I knew this one had to be “green”. It also had to be something I loved and I didn’t want it to be based on greed. It had to be something I really cared about.
My good friend Les and I decided to try booking gigs together since he was a DJ and I was a guitar player. We knew it was a nice combo to have guitar first and then a DJ for later in the evening, so we decided to give it a try. A mutual friend told me and Les to make sure the business started with the letter “A”so it would be listed at the top in directories. I thought that was a great idea, so Airwaves was born.
|Car accident-2011-This is the actual crash. Scary….|
I think sometimes people wonder what I want or what my motivation is behind Airwaves, so here it is.
Musicians, whether they are guitarists, DJs, songwriters, band members, etc, are all passionate, creative people who make the world a more interesting place. Music is a lifelong challenge and you can never truly master an instrument or a musical style. I think that as a species, human beings have only mastered one thing and that is music. I love it and I love the people who make it. I always have. So my goal is to find the true musicians and to create a network that supports them and their goals. I want this network to be totally positive and sustainable in every way. I want the musicians to feel happy and fulfilled and to have more time during the day to focus on writing music and their creative goals. If Airwaves had it’s way, no musician would need a day job, unless they wanted one of course. People don’t understand how much work it is to be an artist. It takes all day, every day to be truly good at what they do. I’ve had Juno award winners sign on to Airwaves who were going to work at a fast food restaurant. I don’t want that to happen. Do be a great musician takes as much training as it does to be a surgeon and I believe that musicians are just as valuable to the world-just in a totally different way. The funny thing is, I have friends who are surgeons and they agree with me! Music changes everything and makes life amazing.
|Alive and Well, Gigging in May 2012 with Elle-Ectric, my talented GF!|